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I strongly recommend Option 1: Steer all leveraging content to SDC.com

Here’s why:

Strategic Advantages

1. Clarity of Purpose

TS.com: Personal brand hub, professional credibility, “gateway” site
SDC.com: The destination for all substantive content, products, services
Clear mental model: “Learn about Talbot → Go to SMART DEBT for solutions”

2. SEO & Domain Authority

Concentrates all valuable content on SDC.com → builds single authoritative domain
Avoids splitting SEO value across two domains
All backlinks, social shares, content engagement benefit SDC.com
Google sees SDC.com as THE authority on debt leveraging, not split between two sites

3. Future-Proof Mission Alignment

You said: “100% of my future efforts will be $MART DEBT related”
Why maintain dual content systems for a declining focus area?
TS.com becomes a stable, rarely-changing professional site
All energy goes into evolving SDC.com

4. Simpler Technical Architecture

monorepo/
├── packages/
│   └── offerings/          # ALL offerings live here, SDC.com only
│       ├── products/
│       ├── services/
│       └── content/        # SMART DEBT Insights
│
├── sites/
│   ├── TalbotStevens/      # Simple, static gateway site
│   │   └── src/
│   │       └── pages/
│   │           ├── index.astro          # About Talbot
│   │           ├── expertise.astro      # Areas of expertise
│   │           ├── speaking.astro       # Speaking engagements
│   │           ├── media.astro          # Media appearances
│   │           └── leveraging.astro     # → Redirects to SDC.com
│   │
│   └── SmartDebtCoach/     # All substantive content lives here
│       └── src/
│           └── pages/
│               ├── products/
│               ├── services/
│               ├── insights/
│               └── about/          # Can include "Meet Talbot Stevens"

5. User Experience Benefits

Clear call-to-action: Every TS.com page can have prominent “Explore SMART DEBT Solutions →” CTAs
No confusion: Users don’t wonder “Should I buy this on TS.com or SDC.com?”
Seamless journey: “I like this Talbot guy → Oh, he has this whole SMART DEBT system → I’m in!“

6. Maintenance Burden

TS.com: Update rarely (bio updates, new speaking gig, media appearance)
SDC.com: All your creative energy here - new content, products, insights
No duplicate content management across sites
No “which site should this go on?” decisions

7. Analytics Clarity

All conversion tracking on SDC.com
Clear funnel: TS.com referrals → SDC.com engagement → conversions
Easy to measure: “How effective is TS.com as a referral source?“

8. Branding Evolution

Positions SMART DEBT as the “next evolution” of Talbot’s work
TS.com becomes historical/credibility site: “This is what I’ve done”
SDC.com becomes future/action site: “This is what we’re building together”

What TS.com Becomes

A professional gateway site with 5-7 pages:

Home: Who is Talbot Stevens
Expertise: Financial leverage, speaking, writing
Legacy Work: Past books/projects with “Now available at SMART DEBT Coach →”
Speaking: For event organizers
Media: Press kit, media appearances
Contact: How to reach Talbot
(Optional) Blog: Brief posts that link to full SMART DEBT Insights articles

Every page has a clear CTA: “Explore SMART DEBT Solutions →“

Implementation Strategy

Phase 1: TS.com Restructure

astro

---
// This page redirects ALL leveraging interest to SDC.com
---
<meta http-equiv="refresh" content="0; url=https://smartdebtcoach.com">

<!-- Or a landing page: -->
<Layout title="Financial Leverage Solutions">
  <h1>My Leverage Work Continues at SMART DEBT Coach</h1>
  <p>For 20+ years, I've been teaching Canadians how to leverage their way to financial freedom...</p>
  <p>This mission continues with even more powerful tools and insights at:</p>
  <a href="https://smartdebtcoach.com" class="cta-button">
    Visit SMART DEBT Coach →
  </a>
</Layout>

Phase 2: Cross-Site CTAs

astro

<aside class="smart-debt-cta">
  <div class="cta-content">
    <img src="/smart-debt-logo.svg" alt="SMART DEBT Coach" />
    <h3>Ready to leverage your way to wealth?</h3>
    <p>Explore my comprehensive system for financial freedom.</p>
    <a href="https://smartdebtcoach.com">
      Visit SMART DEBT Coach →
    </a>
  </div>
</aside>

Insert this component on every TS.com page - consistent, non-intrusive CTA.

Phase 3: Legacy Content Strategy

astro

<Layout title="Books by Talbot Stevens">
  <h1>Books & Publications</h1>

  <Book
    title="Financial Freedom Without Sacrifice"
    year="2001"
    description="The original guide to leverage..."
    cta="This content is now part of the SMART DEBT system"
    ctaLink="https://smartdebtcoach.com/products/debt-mastery-course"
  />

  <Book
    title="Enough Bull"
    year="2008"
    cta="These insights expanded at SMART DEBT Coach"
    ctaLink="https://smartdebtcoach.com/insights"
  />
</Layout>
```

## Why NOT Option 2?

Option 2 (consuming from shared offerings) has these problems:

### 1. **Complexity You Don't Need**
- Building infrastructure for a use case that's declining
- Maintaining filters, configs, styling variants across two sites
- Ongoing "which site shows what?" decisions

### 2. **Duplicate Content Issues**
- Google may penalize duplicate content across domains
- Confusing for users: "I saw this on TS.com, now I'm seeing it on SDC.com?"
- Dilutes backlinks/social signals

### 3. **Maintenance Burden**
- Every offering update requires testing on BOTH sites
- Styling inconsistencies between sites
- "It works on SDC.com but breaks on TS.com" debugging

### 4. **Missed Opportunity**
- Doesn't leverage TS.com as a REFERRAL ENGINE
- Splits user attention instead of funneling it
- Weakens SDC.com's domain authority

## Recommended TS.com Structure
```
sites/TalbotStevens/
└── src/
    ├── pages/
    │   ├── index.astro                 # Home - About Talbot
    │   ├── expertise.astro             # Speaking, writing, media
    │   ├── books.astro                 # Legacy publications → SDC links
    │   ├── speaking.astro              # For event organizers
    │   ├── media.astro                 # Press kit, media appearances
    │   └── contact.astro               # Contact form
    │
    ├── components/
    │   ├── SmartDebtCTA.astro          # Reusable SDC.com CTA
    │   └── LegacyWork.astro            # Template for old books/courses
    │
    └── config/
        └── site.config.ts
            # No offerings config needed!
            # Simple static site focused on professional brand

Implementation Effort Comparison

Option 1 (Recommended):

Week 1: Restructure TS.com (5-7 simple pages)
Week 2: Add SmartDebtCTA component throughout
Week 3: Set up redirects for old product pages → SDC.com
Total: 3 weeks, done forever

Option 2 (Shared offerings):

Week 1-2: Build offerings package architecture
Week 3-4: Create filtering/styling system for both sites
Week 5-6: Migrate content, test on both sites
Week 7-8: Handle edge cases, duplicate content issues
Total: 8+ weeks, ongoing maintenance burden

My Verdict

Option 1 is objectively better for your situation:

✅ Simpler - No shared offerings infrastructure needed
✅ Faster - 3 weeks vs. 8+ weeks
✅ Cheaper - Less maintenance forever
✅ Better SEO - Concentrated domain authority
✅ Clearer UX - Obvious funnel for users
✅ Future-proof - Aligns with 100% SMART DEBT focus
✅ Leverage-optimized - TS.com becomes lead generation for SDC.com