MyBetterRates - Business Concept
Section titled “MyBetterRates - Business Concept”What and Why
Section titled “What and Why”- Higher Savings Rates.
- Lower Debt Rates.
- Only notified when the benefits are worth your time and hassle.
- Wealth acceleration education and analysis tools.
- “Better” guaranteed.
Summary
Section titled “Summary”Beyond rate comparison sites (like Rates.ca, LowestRates.ca, RateHub.ca), this service provides notifications of when your personal situation can benefit from opportunities to get Better Rates on Savings and Debts.
The Three Tiers & Pricing Model (Some of business model)
Section titled “The Three Tiers & Pricing Model (Some of business model)”- Tier 1 (Free): The Money Minute (Alerts & Education).
- Tier 2 ($10/mo): “No Hassle, Guaranteed Benefit” subscription
- You are busy. Time is money. You are ONLY notified when changes result in a net benefit that is worth the trouble and effort. If you don’t use it, you get your subscription refunded (100%?) annually (like Costco rebates?).
- I think this is the killer feature in today’s world of getting too much information and the need to filter for what is truly valuable.
- Tier 3 (Premium/Performance): 1-Click Transfers / MBR Concierge.
- Better solution is implemented for you with “1 Click”. The ultra killer feature.
- Pricing Strategy: Benefit-Based Pricing (e.g., 10% of the real financial benefit generated). Shifts the cost from an “expense” to a “performance fee” (highly valuable for high-earning professionals).